A message has to be transmitted in such a way that it can be understood by both the sender and the recipient.įor this, the sender uses coding. On the one hand we see (en)coding and on the other decoding. How the message is communicated and how it is understood are two different things. Coding and decoding the messageĪ message is communicated in different ways spoken and written words (language), signs such as smoke, colours and symbols (semantics) and body language (non-verbal communication). He can also use supporting media, such as a PowerPoint presentation, flip chart, music or a slide show. In addition to the voice for spoken words, the sender uses gestures, facial expression, posture and intonation as media. The sender usually uses multiple media to get to the recipient. The message itself has to be carried by a medium, also called a channel. How the recipient handles it and interprets the message is called the appellative function. This message is intended for the recipient(s). It can be information, an emotion, song, dance, and so on. Through language and/or body language, he expresses something and sends it to the recipient. To really understand the Communication Cycle model, it’s wise to first take a closer look at all components. Do you want unlimited and ad-free access? Find out moreĬommunication Cycle: sender, message and recipient
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